National Mail Order Association
Direct marketing information for business
NMOA Network Newsletter for
March 5, 2013
F e a t u
r e d P r o d u c t
Wholesale Only: This product is
available only to resellers
The original, 6-inch food-grade stainless
steel baking potato nails. With gourmet
potato skin rubs and everyday seasonings -
Pepper, Original Blend, and Garlic. All made
in the USA!
is all about faster baked potatoes with
delicious crispy skins!
Let's face it—we all love potatoes! In our
quest for the ultimate potato, we created
Spud Spikes. Made of 100% food-grade
stainless steel, Spud Spikes reduce
cooking time when inserted in the potato. By
conducting heat into the center of the spud,
it helps the potato to cook evenly from the
inside as well as from the outside.
P u b l i
c a t i o n o f t h e
W e e k
Statistical Fact Book
Hone your strategy, plan campaigns, justify the
budget, and produce winning results.
Revised, expanded, and only getting better! Now
in its 34th year of publication, the
Statistical Fact Book is your definitive
source for direct marketing
benchmarks and continues to adapt to an
ever-changing business landscape, replacing and
updating information as necessary.
Whether you are looking for basic benchmark
information or hoping to find more detailed
data, this report gives you the information you
need. This year, DMA added dozens of new charts
on new media to augment the updated information
on traditional channels.
The Statistical Fact Book is THE source for
benchmarks on how marketers allocate their
spending, which new media are becoming
mainstream, how customers respond to marketing,
what trends are emerging, and much, much more.
S p e c i a l
A n n o u n c e m e n t
ListFinder is a free
data card search engine containing over 25,000
business and consumer postal, email and
telephone lists. No sign up or account
necessary. ListFinder is free to use, and the
perfect search tool for your mailing list needs!
Users of this site will find a high-functioning
search engine capable of locating real-time
counts for virtually any list on the market.
List buyers may fill out a form for any list to
receive more information or a free quote from a
Popular mailing list titles include:
• New Homeowners and New Movers
• Apartment Building Owners and Operators
• Marketing Managers
• Business Opportunity Seekers
• and more!
F e a t u r e
d A r t i c l e
Global, Local, or Blended Advocacy Programs:
Five Tips for Global Program Success
By Deborah Hanamura
Sales and marketing teams - not to mention customers - expect relevant
information immediately. What's relevant can vary not just from country to
country, but even from one city to the next. Sales and marketing materials,
including references and reviews, don't just need to be
business-appropriate, they also need to be culturally and regionally
Here are five tips that will set your global program up for success.
read full article
P r o d u c