National Mail Order Association
Direct marketing information for business

NMOA Network Newsletter for
November 20, 2012

New Products Bookstore NMOA Advertising Previous News

F e a t u r e d   P r o d u c t
Wholesale Only: This product is available only to resellers Lounge

NEVER TOUCH DIRTY LITTER AGAIN! Kitty Lounge eliminates cleaning litter FOREVER!

Do you and your cat a favor...get the healthiest, most sanitary tray ever devised. No matter what you spend - no matter how complex the tray - no matter how ingenious the cleaning systems - plastic trays become permeated with the strong concentration of ammonia on the moisture deposited by your kitty.

This doesn't have to happen to you! Eliminate your problems...just toss soiled top tray and a clean, new tray is underneath. It's that simple & sanitary. more information

P u b l i c a t i o n   o f   t h e   W e e k

2012 Directory of Major Mailers

2012 Edition of Directory of Major Mailers is your insider's guide to the companies spending over $50 Billion in direct mail efforts. If you are a supplier of direct mail or email services, the Directory of Major Mailers (print edition or online) will be your path to new business and success.

Claim your share today! Key information includes:
• More than 4,000 profiles of direct marketing companies that use direct mail and email
• Full contact information including address, phone, fax, website, email address, etc.
• Thousands of key contacts - your qualified leads!
• 29,000+ mailings described by category, format, marketing technique
• 200+ categories of mail, including financial services, insurance, publishing, fund raising, travel, telecommunications and more!
• Scanned images of direct mail packages (online only)
• Mailers who use 4-color printing or variable data printing (VDP)
• Special Section: Geographical Index
• Special Section: Format Index
• Special Section: Alphabetical Executive Contact Index  more information

S p e c i a l   A n n o u n c e m e n t

Integrating Your Social Media and Blogging Efforts
Live Audio Conference, December 4, 2012

Are you having a hard time developing content for your blog? Are you trying to determine the right social networks and audience to promote your brand? No one said navigating the world of 'social' is easy, however, one thing is certain - you do not have to recreate the wheel!

Integrating Your Social Media and Blogging Efforts is a live national audio conference where you will learn how to get the most out of your social initiatives and how to tightly integrate social with blogging efforts.

5 Reasons to Attend
• Learn the steps to becoming an influential blogger
• Understand how to properly integrate blogging with social networks
• Discover the different uses of blogging and social networks across different industries
• Improve your customer loyalty and brand awareness
• Optimize your social efforts by learning about the different tools available
more information

F e a t u r e d   A r t i c l e

Promote Wisely With Every Door Direct Mail (EDDM) and QR Code Technology
By Ben Fellowes

Over the past 12 months we've seen a dramatic upswing in the number of companies incorporating QR codes into their layouts for postcard mailers and event flyers, and most recently a rise in combining QR codes with the use of a relatively new service offering from the USPS - Every Door Direct Mail (EDDM). The QR code offers the easiest path from smart phone to web visit, and Every Door Direct Mail offers an easy, low cost way for both awareness and direct response campaigns. The combination of these two new services represents a major new strategy for small businesses to maximize their local marketing reach and company visibility.

In the perfect marketing scenario, a small business owner uses EDDM direct mail services to successfully engage every single homeowner in their immediate area with a QR optimized postcard. The effect is immediate. From mailbox - to customer - to device, there is a direct path from print promotion to customer action; with new smart technologies a customer is able to transfer location directions to someone’s phone, send them to a review page, navigate them to an online menu, or perform any number of web functions. read full article

P r o d u c t s

Locking Outlet Plug
Locks any Appliance to
Outlet in the Wall

Scanner Guard Card
Place in Wallet
Helps Stop Electronic ID Theft

T2Greens Golf Training
Golf Swing
Training System

National Mail Order Association
2807 Polk Street NE, Minneapolis, MN 55418
Phone: 612-788-1673

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