National Mail Order Association
Direct marketing information for business

NMOA Network Newsletter for
July 17, 2012

New Products Bookstore NMOA Advertising Previous News

F e a t u r e d   P r o d u c t
Wholesale Only: This product is available only to resellers

Window Protector Bird Deflector

Introducing the No Mess Window Protector Bird Deflector. The No Mess Window Protector Bird Deflector is the only easy to install no mess solution out there.

Alternatives like film on your windows will void your windows warranty! If you put stickers on your windows you have to stare at them every time you look out your window. With this product you see flowing ribbon in the breeze, you hardly notice them at all.

Seeking both resellers and distributors more information

P u b l i c a t i o n   o f   t h e   W e e k

NEW 2012 EDITION: Response Rate Trends Report

Data to Benchmark Your Marketing Campaign. Knowing what performance to expect from your campaigns has never been harder – or more important.

This eighth edition of DMA's Response Rate Report provides success metrics for direct mail, email, paid search, online display advertising, and telephone marketing. For the first time, the report contains transactional data on email (courtesy of Epsilon) and online display advertising (courtesy of Bizo), which provides richer industry-level data than was possible before.

As always, the Response Rate Report is a great way to see trends in marketing and gauge your firm's marketing performance. more information

S p e c i a l   A n n o u n c e m e n t

Database of Mail Order Catalogs by MediaFinder

Do you have something to sell to mail order catalogs and need a mailing list of catalogs? Now you can get a list of just the catalogs you want by using the new MediaFinder catalog search tool.

You can search for consumer or business-to-business catalogs, as well as by subject, by state, by country, or any combination, and download the list right to your computer.
Click here to see how easy it is to search for the catalogs you want to market to today.

F e a t u r e d   A r t i c l e

Brand Promo - It's More Than A Logo On A Pen!
By Anne Von Dyl, Senior Director of Sales

Product personalization enables marketers to promote their brand on highly visible items. I don't care what company you work for; giving out laptops has never been in the promotions budget. Imagine having consumers walk around with your company's branding on their most prized possession - their cell phone - all because you gave them the opportunity to design a personalized case that included your logo. Do you have a mobile workforce? Ensure that your logo is on your employees' laptops by enabling them to design their own case with the logo on it. By enabling customers to play a role in the design of personalized, promotional skins or cases for mobile devices, your company brand can break through the clutter. read full article

P r o d u c t s

Megaphone You Drink From
Made in the USA

Ice Chest Toppers
Stops People From
Sitting on Your Cooler

Fuel Saver
Gasoline Independence with
Gasoline Technology System

National Mail Order Association
2807 Polk Street NE, Minneapolis, MN 55418
Phone: 612-788-1673

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