National Mail Order Association
Direct marketing information for business

NMOA Network Newsletter for
May 22, 2012

New Products Bookstore NMOA Advertising Previous News

F e a t u r e d   P r o d u c t
Wholesale Only: This product is available only to resellers

Magnet Gun Caddy

The Magnet Gun Caddy, designed for hunters getting ready to go or returning from the field, conveniently holds your gun when you need to temporally set it down. It holds just about any long barrel gun upright against your vehicle (or any metal surface). The Magnet Gun Caddy protects your gun and your vehicle and is small enough to fit in your vest pocket - making it truly portable and easy to store. Not for use with loaded gun.

Protect your assets: next to our dogs, our guns and cars are our most important (and expensive) hunting assets. For around $12 you can protect both! The Magnet Gun Caddy is so affordable you may as well purchase a few extra for when your hunting buddies are riding in your car. You'll gain additional peace of mind knowing their guns (and your car) are safely secured. It's a smart investment. Plus you and your friends will all benefit from the convenience, and maybe even enjoy, a little more, the sport we all love. more information

P u b l i c a t i o n   o f   t h e   W e e k

Individual (Entrepreneur and New Business Startup Package)

Start or build your business on the right foot with professional help from the NMOA.

This business package is for the person just starting a new business, or the person that has started a business and wants to learn better marketing tactics, or the person that wants a professional introduction to direct marketing processes and how they apply to selling products and services in general. It is the best package available for those researching or starting a home or small business, or new to the direct marketing and mail order business including web based businesses. more information

S p e c i a l   A n n o u n c e m e n t

Direct Marketing and Business Books by Bob Bly

Bob Bly, the man McGraw-Hill calls 'America's top copywriter,' has written copy for more than 100 companies including Boardroom, Phillips, IBM, Medical Economics, AlliedSignal, and Lucent Technologies. He is the author of more than 60 books and a columnist for DM News and Early to Rise. He is the author of what many consider to be the "Bible" of copywriting, The Copywriter's Handbook, published by Henry Holt & Co. The legendary David Ogilvy said, "I don't know a single copywriter whose work would not be improved by reading this book. And that includes me."
Visit this page to find details about his books.

F e a t u r e d   A r t i c l e

The Pastry Economics of Television
Why There Should Be Room for 210 Spot Slices on Every Agency's Diet Plan
By Don Seaman

Everywhere you look these days you see someone who is trying to make their money work harder for them. People are willing to cut more corners, take the longer road, settle for silver as long as it doesn't cost as much as going for gold.

But what if you'd get more for your money while still keeping all your corners, taking the direct route, and getting the gold at silver prices?

Well, in essence, that's what you get for your money by investing in Spot TV rather than Network Scatter, according to the latest SQAD data.

The usual feeling among those who are unfamiliar with Spot is "why should I use Spot TV when I can buy Network for the same cost as the top 20 markets and get the other 190 for free?"  read full article

P r o d u c t s

The Bootlegger
Mini Liquor
Bottle Concealer

Personal Nasal Filter
Personal Air Filtration for
Construction, Allergies, and Landscaping

Locking Outlet Plug
Locks any Appliance to
Outlet in the Wall

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2807 Polk Street NE, Minneapolis, MN 55418
Phone: 612-788-1673

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