National Mail Order Association
Direct marketing information for business

NMOA Network Newsletter for
April 17, 2012

New Products Bookstore NMOA Advertising Previous News

F e a t u r e d   P r o d u c t
Wholesale Only: This product is available only to resellers

LeanLever

LeanLever is a new award winning leverage and support tool. It attaches to hand tools and like a child's see-saw uses principles of leverage to magnify lifting power while reducing back pain, fatigue, and harmful vibrations. Highly versatile it is great for construction workers, independent baby boomers, DIY'ers, workers with back pain, and emergency workers such as firemen and gardeners.

LeanLever folds up, takes up virtually no storage space, is simple to use, and is easily set up and put away.

Seeking resellers of all kinds. Drop shipping available. more information

P u b l i c a t i o n   o f   t h e   W e e k

Direct Marketing Toolkit for Small and Home Business 

Learn to recognize, conceptualize, and develop a winning business concept...then jump-start it on a shoe-string using successful low cost direct marketing and publicity methods.

Use the Internet, catalogs, direct mail, free publicity, classified ads, newspaper and magazine ads, and other direct marketing methods...to start and build your business!

Who needs this book?

This book is written for the entrepreneur. The person who wants to start a business from home...and be successful at it from the start. Or, you're a person who has already started a small or home based business…and you need to sell more of what you sell, and you need practical marketing tactics and techniques that you can put to use right now.

more information  

S p e c i a l   A n n o u n c e m e n t

Direct Marketing Resource Directory

You can find all types of Advertising and Marketing service providers and Direct Marketing vendors in our new Online Directory. There is no charge for you to use it. Start your search now! Can't find something, just let us know.
Direct Marketing Resource Directory

F e a t u r e d   A r t i c l e

Eight Ways to Elevate Your Email Marketing
By Nicole Merrett

Successful email marketing campaigns are typically defined as such because of their higher open and response rates, and ultimately revenue generation. Small businesses busy with everyday tasks often need a little help - a blueprint leading them to results they'd define as "successful." Here are several suggestions to help you craft more effective email campaigns.

1. Subject Line is Key
Everyone has heard the saying, "Don't judge a book by its cover." Unfortunately, there is a reason - because it's a natural instinct. First impressions are critical in any form of communication. When people receive an email, the first thing they see is the subject line, which has the potential to either gain or lose their interest. Subject lines that include your company's name as a reference and provide specifics supporting your email topic will typically gain higher open rates. read full article

P r o d u c t s


T2Greens Golf Training
Golf Swing
Training System

N-E Wear Towel
The Ultimate Stay-put
Magnetic Clasp Towel

Mini Reminder
Anti-Loss and Theft Device
Never Lose Anything Again

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