National Mail Order Association
Direct marketing information for business
NMOA Network Newsletter for
December 27, 2011
F e a t u
r e d P r o d u c t
Wholesale Only: This product is
available only to resellers
Winners of an International Silver Medal
Dirty hands spread germs. With the new
Handwash Reminder there are no more
excuses for not washing dirty hands.
This new product enforces handwashing better
than anything on the planet. We all know,
the more you wash your hands, the better
your chances of not contracting or spreading
viruses and diseases, such as the common
cold, the flu, or norovirus.
This new infection prevention device has a
motion sensor that activates a pre-recorded
message that says "Please, don't forget to
wash your hands." Yes, it actually talks to
you. By providing a voice, it creates what
is called "an ear worm affect" and the
message stays stuck in your head.
Signs sometimes get overlooked, ignored, or
are used for employees only, however, you
cannot avoid a voice reminding you to wash
distributor prices available upon request.
P u b l i
c a t i o n o f t h e
W e e k
your 'year end' budget dollars to prepare for
National Directory of Catalogs
This directory is
the premier source of information covering the
mail order catalog industry. It is the source
that business professionals and librarians have
come to rely on for accurate information on the
thousands of catalog companies operating in the
The U.S. catalog industry is made up of
thousands of catalogs, some very large and some
very small, with many in-between. This directory
brings you an extensive collection of the finest
catalogs in the U.S. and Canada.
This 18th edition of the National Directory of
Catalogs contains 1,123 pages featuring detailed
information on 12,330 consumer and
business-to-business catalogs, organized in
231 subject categories.
To help readers
find catalogs fast, the catalog directory is
arranged alphabetically in four different
indexes to do easily targeted searches:
S p e c i a l
A n n o u n c e m e n t
How to Create
Small Business Advertising
money on bad advertising! You can double -- or
even triple -- the response of your print
advertising by learning to create good ads.
No matter if you are using magazine ads,
newspaper ads, website ads, or any other type of
print ads, when you can get more response from
the same advertising investment...it’s like
getting a free advertising bonus!
No matter what business you're in, learning to
create effective advertising is a vital skill.
Arguably, it's one of the most important sales
and marketing skills you can obtain that has a
direct impact on your bottom line. Even if you
don't create your own ads, being able to judge
the quality of an ad someone creates for you is
an absolute must!
Creating good advertisements is not that hard,
you just need to know good advertising methods.
This new NMOA training guide How to Create
Successful Small Business Advertising will help
you do just that.
F e a t u r e
d A r t i c l e
Five Resolutions to Up Your Sales In 2012
By Ron Volper, Ph.D.
The most profitable companies are the ones that regularly reexamine their
business assumptions, and change their sales and marketing strategies, based
on what worked well and not well in the previous year. Here are Five
Resolutions and Action Plans to help you grow your business in the New Year.
1. Become a More Customer-Focused Company
Most company's say they are customer driven, but in most cases their
customers would disagree with their assessment. Yet the companies whose
customers do perceive them as customer-focused usually attract and keep more
customers and are more profitable than their competitors.
read full article
P r o d u c
for Cars, Boats, Trucks, etc.
Inflatable and Portable
Gasoline Technology System