National Mail Order Association
Direct marketing information for business

NMOA Network Newsletter for
November 9, 2011

New Products Bookstore NMOA Advertising Previous News

F e a t u r e d   P r o d u c t
Wholesale Only: This product is available only to resellers

Mini Reminder

Never Lose anything keys, cell phones, PDA's, cameras, laptops. Monitor your children at play or while you sleep.

This compact, two-piece transmitter/receiver system can be attached to cell phones, MP3 players, laptop computers, purses, briefcases and other valuables. When you become separated from your belongings by 10 or 25 feet (you set the range), Mini Reminder alerts you with vibrations and beeps.

It's a small price to pay for big dividends, including peace of mind. Use it to monitor pets and children, too. Receiver requires one AAA battery. Battery Included!

The Mini Reminder can be set to alert you with an audible alarm or vibration once you've gone farther than a distance that YOU pre-determine.

more information 

P u b l i c a t i o n   o f   t h e   W e e k

The Secrets of Emotional Hot-Button Copywriting

Twenty-five years ago, Denny Hatch pioneered the study of direct response copy. He started collecting direct mail packages and tracked those that came in over and over again.

Today, the Who's Mailing What! Archive contains pure marketing gold - nearly 1,000 Grand Control mailings in more than 200 categories that were received continuously over three or more consecutive years. What do these hugely profitable mailings have in common? They rely on the seven key copy drivers: Fear - Greed - Guilt - Anger - Exclusivity - Salvation - Flattery. These are the emotional hot buttons that make people respond, order goods and services, donate money to charities, and send for more information.

more information

S p e c i a l   A n n o u n c e m e n t

Database of Mail Order Catalogs by MediaFinder

Do you have something to sell to mail order catalogs and need a mailing list of catalogs? Now you can get a list of just the catalogs you want by using the new MediaFinder catalog search tool.

You can search for consumer or business-to-business catalogs, as well as by subject, by state, by country, or any combination, and download the list right to your computer.
Click here to see how easy it is to search for the catalogs you want to market to today.

F e a t u r e d   A r t i c l e

Solving the biggest problems can be as easy as 1 - 2 - 3 plus a lot of hard work
By John Tassone, President of Associated General Insurance Agency of Illinois

I'm just a regular straight-talking guy who worked hard, took risks, and built a Chicago insurance business from nothing into a huge success. It didn't happen overnight and I came close to failure many times. I achieved success by doing certain things I learned on the streets of Chicago, and I'd like to share a few of those ideas. Some of these little nuggets may hold the key to solving problems small and large all across the nation. Here are just some of the little gems I discovered along the way.

Believe in yourself, since if you don't believe in yourself, no one else will either. read full article

P r o d u c t s

My Pole-ish Horseshoes
Outdoor Frisbee Game for
Tailgating, Vacation, Parties

Removes All Types of
Odors and Stains

The Ultimate
Gentleman's Knife

National Mail Order Association
2807 Polk Street NE, Minneapolis, MN 55418
Phone: 612-788-1673

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