National Mail Order Association
Direct marketing information for business

NMOA Network Newsletter for
June 14, 2011

New Products Bookstore NMOA Advertising Previous News

F e a t u r e d   P r o d u c t
Wholesale Only: This product is available only to resellers

Winners of an International Silver Medal

Dirty hands spread germs. With the new Handwash Reminder there are no more excuses for not washing dirty hands.

This new product enforces handwashing better than anything on the planet. We all know, the more you wash your hands, the better your chances of not contracting or spreading viruses and diseases, such as the common cold, the flu, or norovirus.

Great for the home, offices, schools, casinos, day-cares, restaurants, theme parks, nursing homes, department stores, convention centers, convenience stores, hospitals, doctors offices, airports, resorts, hotels, any facility on the planet where handwashing needs to be enforced.

The device is battery operated (3AA included), has a high/low volume control, an on/off switch, a mounting bracket, and screws. The Handwash Reminder installs in less than a minute! The product is also RoHS compliant, which means it is environmentally safe right down to the mercury free heavy duty batteries. more information

P u b l i c a t i o n   o f   t h e   W e e k


Learn how to get your products into boutiques, department stores, magazines, movies, celebrity hands and showrooms.

What will you get?

• Six 45 minute (or longer) audio training sessions on CD. Perfect to     learn in the car or on the PC

• An MP3 version of each audio training. Perfect for your iPod, computer or any MP3 device

• Cheat sheets, guides and workbooks to coach you along with each session

• Each session includes a leading industry expert that shares the insider knowledge needed to excel

more information

S p e c i a l   A n n o u n c e m e n t

Database of Mail Order Catalogs by MediaFinder

Do you have something to sell to mail order catalogs and need a mailing list of catalogs? Now you can get a list of just the catalogs you want by using the new MediaFinder catalog search tool.

You can search for consumer or business-to-business catalogs, as well as by subject, by state, by country, or any combination, and download the list right to your computer.
Click here to see how easy it is to search for the catalogs you want to market to today.

F e a t u r e d   A r t i c l e

Passive Income, Part Two: Applying It in Your Business
By Marc Ostrofsky

In part 1, we looked at the idea of passive income not as a lifestyle, but as a sound business strategy for various stages of your business. Investing time into setting up passive income streams early in your business can provide you stability, cash flow, even growth capital if it goes well. In a mature business, passive income can increase profitability without significant expansion. It can also provide an exit strategy for the founder, allowing you to move out of the day-to-day management of the business.

Passive income concepts can be applied in nearly every business. It may not be your core product or service, but if it's complementary, you may find it a useful marketing tool, as well as a revenue generator. Here are a few ideas that are applicable to a wide variety of businesses:

Information products
Can you create a book, workbook, white paper, audio program, video, etc., that is not merely a loss leader (i.e., a free give-away), but of compelling enough value for people to actually purchase it? One management consulting firm created a library of over 100 white papers, ranging in price from under $10 to around $200. It generates tens of thousands of dollars for them annually, as well as providing well-qualified leads and educating potential clients before they spend one-on-one time with them. read full article

P r o d u c t s

Chanteuse Music
Educational Interactive
Products for Children

Life Learning Devices
Consistently Fed Your Brain with
Daily Devotions and Motivational Quotes

Detox Foot Pads
Improves Circulation, Combats Fatigue
and Helps Remove Toxins

National Mail Order Association
2807 Polk Street NE, Minneapolis, MN 55418
Phone: 612-788-1673

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