National Mail Order Association
Direct marketing information for business
NMOA Network Newsletter for
August 31, 2010
B o o k
R e p o r t
Data to Benchmark Your Marketing Campaign
Knowing what performance to expect from your
campaigns has never been harder - or more
This seventh edition of one DMA's
best-sellers answers crucial questions about
performance. Completely updated from
previous reports, the 2010 Response Rate
Report covers more media and metrics than
ever before. You can benchmark your campaign
performance for five primary media: Direct
Mail (five formats), Email, Paid Search,
Internet Display, Telephone
F e a t u r e d
P r o d u c t
Wholesale Only: This product is
available only to resellers
MATE PLATINUM XL
Nose & Ear Hair Trimmer
In 2008, Amazon.com, the world's largest online
retailer, named their top selling products. The
Platinum XL was their Best Selling personal care
product, outselling over 2,500,000 other
products in the category.
The Groom Mate Platinum XL...
-Is Made In America
-Is Built To Last Forever
-Is Solid Stainless Steel
-Works Without Batteries
-Fits in The Palm of Your Hand
-Is Backed By A Lifetime Guarantee
D i r e c t
M a r k e t i n g A d v i c e
Three Rules of Social Media Marketing for
Businesses Large and Small
By Maurice A. Ramirez
Social networks like Twitter, Facebook, and YouTube have put the power of
the media in the hands of the average citizen. Entrepreneurs, information
marketers, and college students have learned that they can be the media for
audiences both large and small. They have also learned that the nightly news
and the traditional print media will share their stories. This shift in the
"power of the press" carries with it three rules of social media marketing
for businesses large and small. These three rules are:
-Silence is not golden...it's guilty.
-The first story told is the story most retold...and the story most
-Buzz is the bomb...it can propel you to the top, or blow up in your face.
Feng Shui for the Mind: Keys To Uncluttered
By Marty Stanley
Are you tired of not getting what you want?
Do you feel like your staff or colleagues aren't listening to you or
following through on their commitments?
Prepare yourself for a little Feng Shui for your mind.
P r o d u c