National Mail Order Association
Direct marketing information for business
NMOA Network Newsletter for
May 4, 2010
B o o k
R e p o r t
and New Business Package
Start or build your business on the right
foot with professional help from the NMOA.
If you are thinking about starting a small
or home business, or are already in the
process of starting a new business, this
NMOA Business Start up Package is for you.
information are the most important factors
to success in any business endeavor. We
cannot guarantee success but we can
guarantee that you can save thousands of
dollars and maybe years of time by getting
off to an educated start.
Starting any direct marketing or small
business without the proper know-how and
contacts can be disastrous. It’s hard enough
when you know what you’re doing. Information
and education are paramount.
Get in on the fantastic money making
opportunities direct marketing has to offer
right now…and in the future…by learning all
the things this business start-up package
provides you for your business success.
F e a t u r e d
P r o d u c t
Wholesale Only: This product is
available only to resellers
- Potty Train Your Puppy
When you want to potty
train a puppy, this dog trainer can be "mans
best friend" as well as your pooch.
This K-9 potty training device
will significantly reduce the time it takes to
house train a dog as well as an older outdoor
canine. Imagine ... no more waiting 10 to 15
minutes for your canine friend to find that
"magic spot" while you are house training your
Your pet will adapt quickly to
using one area of lawn. Eliminate those ugly
urine stains in your yard that other pet owners
only wish they didn't have to put up with.
The Potty Rock
is cast with a built in fragrance that is almost
irresistible to canines, and makes potty
training your dog a quick efficient process. The
fragrance of this training device will not wash
away in rain or deteriorate quickly in sunshine
or inclement weather.
D i r e c t
M a r k e t i n g A d v i c e
Succeeding in Established Markets
Starting last doesn't mean you can't finish first
By Marc Gordon
During tough economic times, one statistic that rarely gets mentioned is the
number of new businesses being registered. Of course when you think about
it, it should come a no surprise.
As more people are offered incentive packages to take early retirement or
accept a severance package as a result of company downsizing, many of them
are find themselves with no job, but not ready to end their working careers.
With a one time influx of cash, they are ready to make the jump into self
While starting a business can be as easy as registering a name and opening a
bank account, the real test comes in being able to survive and thrive in a
market place already occupied by established companies.
One of the most often asked questions I hear is how to enter a market
dominated by a couple of big players. New business owners are overwhelmed at
the notion of being able to compete with known names and brands who have had
years to solidify their market position through strong marketing and market
Mail Marketing - 5 ways to Increase Postcard
4 Article Series on Postcard Marketing - article
2 of 4
By Jeffrey Dobkin
Post cards are one of the easiest direct mail
marketing campaigns to create. No folding,
stuffing, sealing, stapling, affixing - just
print, address and go. Postcard postage is cheap
compared to the rest of direct mail, and
delivery is fast because mailing first class can
cost the same as bulk mail when post cards are
bar coded and mailed in zip sequence.
In this, the second of four articles in this
series by Jeffrey Dobkin on creating highly
responsive post cards, we discuss how to design
and write postcards specifically to make your
phone ring with maximum calls, maximum response.
Here are the first 5 ways to make your post card
direct mail marketing campaign even more
effective by increasing your response rate.
P r o d u c
The Solution for
Unused Pill Disposal
and Trash Can
Security for Animals