National Mail Order Association
Direct marketing information for business

NMOA Network Newsletter for
April 14, 2010

New Products Bookstore NMOA Advertising Previous News

B o o k   R e p o r t

How to Market a Product for Under $500!

Money is not the criterion for the successful launch of a new product. Everything you need to know to bring your product to the attention of a national marketplace for under $500 is included in this book.

Learn the inside secrets of direct marketing in a few nights of easy reading. Specific How-To information you can put to use right now to launch a product, or make your current marketing even more effective and at lower cost. An easy and fast plan you can work yourself or with limited help, for office - or your home.

Explicit How-To instructions: for both experienced and non-experienced marketers in traditional and non-traditional marketing methods. You never learned this stuff in college!

Downloadable Book - start reading tonight!

more info

F e a t u r e d   P r o d u c t
Wholesale Only: This product is available only to resellers

Produce Freshies
DOUBLES the life of your fruits, vegetables and fresh cut flowers.

Americans throw out at least 25% of the produce we buy because it has gone bad! This averages out to $600.00 of food per year per family. Now you can stop the waste and save money too.

The Commercial Food Industry has been using this product for years.
Now we are making it available to the public!

Seeking retail product marketers of all types for this proven seller! Minimum order just 48 units! more info

D i r e c t   M a r k e t i n g   A d v i c e

Why No Business Should Be Involved In Online Social Networking
Sure it's a powerful tool, but will it accomplish want you want it too?
By Marc Gordon

Take a look at these four scenarios.
1. A teenaged boy in Cleveland is sharing strategy secrets on a Playstation 3 Facebook group.
2. In San Diego a father is posting photos of his family's day at the beach to Flickr.
3. A mother in Toronto is uploading a video of her daughter's dance recital to You Tube.
4. In New York, an HR consultant is twittering about recent changes in employment law. full article
A 15-Point Checklist for Your Ad
By Jeffery Dobkin

1. Does it follow the "Five-Second Rule"?
Can readers immediately figure out what you're selling? You really have only three seconds - because it takes two seconds to turn the page and they will. Busy readers won't struggle to figure out your pitch. The Rule: You have a total of five seconds to show them - clearly - what you're selling.

2. Does the headline make them read the rest of the ad?
The sole purpose of the headline is to drive the reader to read the rest of the ad. This is not the place for a sales pitch, this is the place for creating a strong attention-getting, interest-arousing, kick-you-in-the-butt, you-just-gotta-read-the-rest lead-in. full article

P r o d u c t s

Dog Poop Pouch
for Leash

Hook Pin
Easy to Use
Wall Hook

French Butter Crocks
The Authentic Line of
French Buttery Crockery

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Phone: 612-788-1673

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