National Mail Order Association
Direct marketing information for business

NMOA Network Newsletter for
April 6, 2010

New Products Bookstore NMOA Advertising Previous News

B o o k   R e p o r t

The Directory of Major Mailers and What They Mail
100% Updated 2010 Edition

ON SALE until April 15th! Check out the savings below:

Choose the Print, Online, or Both at a Special Combo Price
Print and Online Combo: $649 - Save $250
1 Year online access: $499 - Save $300
Print Edition: $249 - Save $150

Now in its 23rd year, the Directory of Major Mailers & What They Mail takes you into the epicenter of direct marketing - proprietary information not available from any other source at any price.

Whether you're a supplier of direct mail services looking for clients, a direct mail marketer looking for new ideas or a direct marketer seeking a new position, the Directory of Major Mailers and What They Mail can provide you with the information you need to succeed! 2010 Edition of Major Mailers is your insider's guide to the companies spending over $50 billion in direct mail efforts.
more info

F e a t u r e d   P r o d u c t
Wholesale Only: This product is available only to resellers

Ancient Recipe Vinaigres (Vinegars)

The NMOA is excited to bring you this rare opportunity to be the first direct marketer in the United States to sell these totally unique and multi award winning cooking creations.

European Celebrity Chef Alan Coxon "The Food Archaeologist!" is the creator of these 15th century Mediaeval Old English Ale-Gar, Roman and Ancient Greek Vinaigres. These vinaigres are selling all over Europe and Japan are sure to be a big hit with food lovers all over the USA and Canada.

This is the first time offering in the USA and ready for a top notch direct marketing company to introduce these wonderful products to the American Public. Alan is available to come to the USA and demonstrate recipes and how to use these premium vinaigres in your stores or on your television show. more info

D i r e c t   M a r k e t i n g   A d v i c e

Social Networks That Boost Your Business
By Daniel Burrus

Most people are familiar with the term "Web 2.0," which refers to a second generation of web development and design that focuses on fostering social networking via the web. Innovative companies are beginning to embrace Web 2.0 as a way to enhance communication, information sharing, and collaboration, thereby allowing them to work smarter rather than harder.

The business use of Web 2.0 represents a new trend called "Business 2.0." Aside from being the name of a defunct magazine, Business 2.0 is about using the new web-based social networking applications (many of which were originally created for personal use) in a way that fosters teamwork, customer touches, and internal and external collaboration in a low-cost seamless way.

Unfortunately, many businesses feel that Web 2.0 and social networking are for the younger generation and a waste of time when used by employees. However, once you understand the power of these applications and how to use them in your company, you'll quickly find that they can be invaluable tools to boost your bottom line.

Following is an overview of the best Business 2.0 tools. full article
Negotiation Checklist to Ensure a Successful Outcome
By Mark Hunter

1.  Never negotiate with anyone who is not qualified to negotiate.  If in doubt, ask your contact how they've handled a similar type of negotiating in the past.  Listen for names, dates and other details that will provide clues as to their level of responsibility.
 
2.  Never put things into writing unless you're prepared to live with them.  Once an item is put into writing, it becomes an anchor either for you or the customer. This is especially critical when negotiating with a professional buyer who will use anything put into writing as leverage. full article

P r o d u c t s


Chanteuse Music
Educational Interactive
Products for Children

Produce Freshies
Doubles the Life of Your
Fruits, Veggies, and Fresh Cut Flowers

Air Affair Gifts
Hand Poured
Scented Candles

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Phone: 612-788-1673
Email:  newsroom@nmoamembers.org

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