National Mail Order Association
Direct marketing information for business

NMOA Network Newsletter for
March 16, 2009

New Products Bookstore NMOA Advertising Previous News

B o o k   R e p o r t

On the Art of Writing Copy - What are you planning to write?

YOU HAVE IT ALL RIGHT HERE - everything you need to write more powerful, more profitable copy. It's the Master Work by the world's master copywriter.

If you have any interest in the power of the written word, or any control over what those words are supposed to accomplish, you're about to choose the right book.

Herschell Gordon Lewis, internationally recognized as the number-one copywriter in the world, has made this book his magnum opus.

It's all here for you in simple, straightforward language. more info

F e a t u r e d   P r o d u c t
Wholesale Only: This product is available only to resellers

Never Lose Your Car Again!

The Auto-Finder is a hand-held pointer indicating the direction of your parked vehicle from up to 1/2 mile away! Avoid the frustration and embarrassment associated with "misplacing" you car in a parking lot.

We've all done it - failed to recall exactly where we parked our car. Was it on the red or green floor of the parking garage? Outside which entrance of the department store? This Auto-Finder is a discreet, small, handheld pointer that fits on your keychain, yet is powerful enough to indicate the direction of your vehicle from up to 1/2 mile away - even in a multilevel parking garage.  more info

D i r e c t   M a r k e t i n g   A d v i c e

How to Overcome Start-Up Fears
By Ron Koss

Here's a question to consider if you're contemplating starting a business. What would be worse: never leaping into an idea you're passionate about because you're afraid to fail, or leaping into that idea with all you've got, yet still possibly having to face failure?

What is failure? I had to confront this question unexpectedly when my twin brother, Arnie, drove into the Ronald McDonald House parking lot (1984) where my wife and I were co-managers, and announced, "I've decided to do the organic baby-food business. We've talked about it for years. It's still a great idea. No one else has done it. Why not us? I'm doing it with you or without you." And then he drove away leaving me in turmoil. full article
The New Way to Manage Your Employees - Time clocks and yearly reviews are a thing of the past
By Steve Fretzin

Your employees are the key to your success. Without a talented, hard-working staff, your business will flounder and eventually fail. However, it isn't enough to just hire the right person. You also have to set benchmarks for success and monitor your team effectively in order to make sure that your business is functioning at its highest level.

A behavioral employment agreement can help to ensure that both you and your staff are happy and productive. Behavioral employment agreement have gained popularity in recent years, as managers are looking for way to clearly and concisely lay out their expectations for employees.  full article

P r o d u c t s

Doggie Calm
Doggie Calmness
& Security

Sport & Athletic
Water Bottles
Seacure Waterproof Bag
Bum Bag Keeps Valuables
Safe & Seacure

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Phone: 612-788-1673

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