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National Mail Order Association
Direct marketing information for business
NMOA Network Newsletter for
February 9th, 2010 |
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B o o k
R e p o r t |
Just
Released!
The 2010 Who's Charging What!
Who's Charging What! -- is your Guide to
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gives you complete facts on more than 150 of
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critical information you need to make
decisions when looking for a copywriter.
These top-flight professionals can deliver
powerful, response-generating direct mail,
e-mail, Websites, catalogs, print and
broadcast advertising and any other direct
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You'll also find easy-to-use format, client
specialty and personnel indexes.
more info |
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F e a t u r e d
P r o d u c t
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D i r e c t
M a r k e t i n g A d v i c e |
Rise to the Top and Dominate your Marketplace
by Kristin Marquet
Make 2010 the Best Year with these Simple
Marketing Tips
Five years ago, did you see this economic recession coming? Perhaps, you did
to a lesser extent, but you didn’t really think it was going to be this bad,
right? With that said, companies have to gain leverage and position
themselves to their markets by becoming the number one choice to consumers
through cost effective marketing. However, with traditional advertising
costs going through the roof, companies need to find effective ways to
target their markets, specifically through online media outlets – public
relations, banner advertising, search engine optimization, blogging, and
branding.
full article |
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Does your Business
Inspire Trust?
By Jim Straw
Trust ... on the web (Internet), in mailorder,
or anywhere else in business or life ... can only be "earned." Therefore, to
inspire 'trust,' you must do those things which will allow you to "earn" the
trust of the people with whom you deal.
To begin with, how many times have you gone to a website and discover there
is absolutely no way of knowing 'who' operates the site ... or how you can
contact them (other than through the website itself)? Then again, even
when you contact them through the website, how often do you get a prompt
response that actually "answers" your inquiry?
full article |
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P r o d u c
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