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B o o k
R e p o r t |
 Contemporary
Database Marketing
Customers--not
one-time buyers, but people who make repeat
purchases-- are the basis of virtually every
profitable business. And the key to turning
prospects and one-time buyers into real
customers is making the right offer to the
right prospects at the right time. That has
been always been important, but in today's
market it is a mandatory survival skill.
This book
shows the reader how to use all of the
current statistical tools, techniques, and
models to identify profitable prospects and
convert them into profitable repeat
customers. Interactive workshops on CD
enable the reader to work with and
manipulate data, models and other predictive
tools to gain a hands-on practical knowledge
of this most important contemporary
marketing tool.
more info |
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F e a t u r e d
P r o d u c t
Wholesale Only: This product is
available only to resellers |
ECOspose: The
solution for unused pills
What are you suppose
to do with all those unused pills from you or
loved one?
You want to throw them away but you don't want
someone stealing them out of the garbage. You
don't want to flush them because you heard on
the news that pollutes the water supply. What's
the right answer?
ECOspose is a product that answers the
dual problems of medication disposal: abuse and
pollution.
ECOspose limits
the environmental impact of unused pills as well
as medication abuse and misuse.
Make the responsible choice when YOU need to
dispose of your medications. Don't simply flush
or throw your medications away, use ECOspose
TODAY!!!
more info |
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D i r e c t
M a r k e t i n g A d v i c e |
Preventing the
Unkindest Cut: Why Now is the Worst Time to Cut
Your Marketing Budget
By Sharan Jagpal
It's this simple:
During any period of economic hardship, there
are winners and losers. Choke your marketing
efforts down to a trickle - or just as bad, direct
your dollars into the wrong channels - and you'll
surely find yourself among the latter group.
Overhaul your approach to marketing and you'll
be positioned to swoop down and grab some of the
customer dollars that previously went to a
competitor or even capture an untapped market.
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Backing Your
Passion
By Vaughan Evans
Are you unfulfilled in your job? You are not
alone. One-half of US employees are dissatisfied with their jobs, up from
two-fifths 10 years ago. Perhaps it's time to move on. But where? And will
you be successful in your new job? Or would it be a case of "out of the
frying pan into the fire"?
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P r o d u c
t s |
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