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National Mail Order Association
Direct marketing information for business
NMOA Network Newsletter for
December 23, 2009 |
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B o o k
R e p o r t |
The
Statistical Fact Book
Get answers to your most pressing questions
in this powerful collection of DMA's most
frequently requested data, statistics,
benchmarks, projections, and analysis in one
easy-to-read resource. This brand-new
edition includes new media data, such as
mobile marketing, search engine marketing,
social media marketing, and more.
We've pulled
from over 30 leading research sources to
bring you 12 chapters and more than 250
charts with clear actionable information
relating to all aspects of direct marketing.
Hone your
strategy, plan campaigns, justify the
budget, and produce winning results with the
help of The Statistical Fact Book.
more info |
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F e a t u r e d
P r o d u c t
Wholesale Only: This product is
available only to resellers |
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distributors and resellers.
more info |
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D i r e c t
M a r k e t i n g A d v i c e |
Forget Facebook
and Twitter: For B2B It's All About LinkedIn
by Steve Fretzin
Owning your own
business in this economy is not an easy task,
especially if you run your company from home.
Home businesses are very rewarding, but they can
also offer limited networking opportunities. As
a result, you might miss out on the potentially
valuable connections that are out there.
For home business owners, LinkedIn is generally
the best bet.
Here's why: |
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Connect with
Customers in a Slow Economy
By CherryPlanet.com
Once-thriving businesses are struggling to
survive in today's slow economy. Many are making spending decisions based on
"What can I afford?" rather than "Where can I invest my money to make my
business grow?" When payroll and other expenses take priority, the
advertising and marketing budget is the first to go. Lacking the resources
of large corporations, small and medium-sized businesses find it
particularly challenging to keep their heads above water. In addition, they
are struggling with lower-than-average sales, difficulty getting loans,
rising interest rates, and the ever-present threat of increased taxes and
government regulation.
So how do you attract attention, get new customers and maintain customer
loyalty with a limited advertising and marketing budget?
more info |
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P r o d u c
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