Direct Marketing Article
Working in the Cloud and On the Job
By Jennifer Hutchison, Online Marketing Specialist for InfoStreet
Professionals who work in the service field often have to juggle several
tasks at once. Service techs have to make sales presentations and deal with
customer service and still fix the problem they were hired for! They're
basically a one-man show that travels from site to site, the ultimate multi-tasker,
with so many projects and phone calls to handle that a person can't help but
wonder how most even survive each day! But there's something out there to
help these guys out with their busy life. By working in the cloud,
contractors and techs can gain an extra pair of arms to make each day count.
When your techs show up to a job they bring their toolbox and a bulky
laptop. Their hands are extremely full! Everything they need to know is on
that computer but it takes minutes to load, and they have to be on the phone
at the same time talking to the office. If a problem should arise, they may
have to leave the site and only return after obtaining the information or
ordering the parts that they need. And then what happens if there are errors
in that information? They have to head back again to the office. The tech
wastes gas and the client wastes time. No one's a winner here.
With your current setup, your service techs might not have access to
immediate information because it's all manual. The situation could be
improved with instant access to what is needed: information. With the cloud,
your techs would be able to pull out their phones to access job, client, and
other information instantly, not to mention replacing that bulky laptop with
a slim smartphone that'll fit in any pocket.
When working in the cloud, there are no risks or compromises, only faster,
better, and more accessible tools for communication. The smartphone becomes
just as important as the wrench in a plumber's toolbox.
It'll always be there.
What happens now when a loyal long-term client calls for a tech to solve a
problem? The job is scheduled for the next day and files have to be sorted
through at lightening speeds to obtain the right info. Sometimes a different
worker is assigned to a job and hasn't talked to the previous tech. What if
the files were lost or thrown away? If your tech is working in the cloud,
going back to visit an old job or obtaining a new job from a loyal client
isn't a big deal. They can have previous notes and billing statements
available on-demand. All they need to do is open the app on their phone to
see every note anyone in the company ever made. The same thing goes for a
different tech visiting the same job. Every worker has access to a large
amount of data that is available at the click of a button. Managers will
also be able to see what projects techs are working on. Never again will
your techs say "I wasn't the technician on that job", everyone will be able
to work together with the same access to information. Best of all, the
information is safe, secure, and always within reach.
Even years later the information will still be there, ready to be used when
fixing another sink or repairing more ducts. With cloud providers keeping
your information safe, wouldn't it be a safer, better idea to be working in
When hammer meets nail.
The cloud is growing, and using it to manage your business means simplifying
a complex and slow process. Managers can see directly what projects are
being worked on and can participate in helping those projects move smoothly.
Say for instance, your company receives a service call from a new client.
You make a few notes: "Customer says sink is backed up" or "AC unit won't
turn on". You then send a truck to visit the client. With the cloud, the
tech snaps pictures and enters notes into his mobile device, and you can
read everything he does from your own office computer. You instantly notice
that it's a different problem and not the one he seems to suspect. You send
him an alert, and together devise a new proposal to hand to your client.
You're able to instantly accept the proposal and email or print it out to
put into your client's hands. You show the client that you're on the top of
your game and secure the job. After they accept, you send out invoices and
orders for parts needed for the job. Your consultant puts on his tech hat
and gets to work. At every step, you and your tech can stay in touch with
each other and the client, just in case more problems arise. There are no
nasty surprise additions to the estimate because you have access to all of
the information needed to fix the problem.
You are able to communicate with your on-site consultant/tech and together
you both achieved your goal: to satisfy the customer with fast high-quality
service. There's no doubt that the customer will refer you to friends and
family, and will probably call you back in the future if some other problem
About the Author:
Jennifer Hutchison is a tech blogger currently based in Los Angeles. She has
covered a wide range of topics including beauty products, travel, books,
technology, and small businesses. Jennifer is a graduate of CSUN, where she
majored in English with an emphasis in Creative Writing. She is the Online
Marketing Specialist for
of SkyDesktop, a free Cloud-based desktop.