Services for Wholesale Product Suppliers

Marketing your product successfully on a wholesale basis is comprised of using three main tactics.

1. Getting your product in front of buyers and merchandise directors on a pro-active basis. i.e. You are actively calling on buyers and merchandise directors pitching your product(s). This can be done in-house by someone working at your company or by an independent sales representative you pay a commission to.

2. Having your product featured in places where buyers and merchandise directors go looking for products to sell. This can be on web sites, in trade magazines, at trade shows and buyers markets.

3. Implementing web and publicity strategies that enable buyers and merchandise directors to find your company when they're searching for new products to sell using search engines like Google. This involves Search Engine Optimization (SEO) tactics for your company web site. This means getting inbound links to your web site from high-ranking web sites, utilizing conversation media like blogs, social networks like Facebook and YouTube.com, and web book-marking sites like, digg.com, stumbleupon.com, reddit.com and propeller.com All together called: Web 2.0

The NMOA has effective and low cost product promotion services to help you in these areas.

Our specialty is getting your product in front of the buyers and merchandise directors of direct marketing companies.
Direct Marketing Companies sell through mail order catalogs, web stores, direct mail, television home shopping and infomercials, and also through space ads in magazines and newspapers. Although it's not our main focus, a number of other specialty retailers like Kiosk vendors come to us looking for new products too.

NEW! NEW! NEW!
Social Bookmarking Service: We will socially bookmark your websites, press releases, blogs, blog posts, forums, forum posts and more, to approximately 60-80 social bookmarking sites depending on the type and approval of the submission, manually, for only $34.99 US! A must for Search Engine Optimization. Get the full details here: Social Bookmarking Service

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$20.00 - Self administered Product News Posting on the NMOA Wholesale News Site. This unique service does a few things for you. It helps you get low cost exposure for your product(s), and at the same time it helps build the search engine ranking of your website so people can find you easier when using search engines. NOTE: This service is Free when you become part of our Product Promotion Package outlined below.

Product Exposure: In addition to people coming directly to the wholesale news site, this site also ties into a growing network of other web sites through RSS feeds, blogs, and social media web sites like Facebook and MySpace. Your product posting will also appear on the NMOA New Product Department page until the next product posting. So posting on our wholesale news site brings you product exposure at a super low cost.

Search Engine Value: It's important to know that news and blog postings are a vital component in today's Web 2.0 marketing strategy. They are now a necessity for building long-term search engine awareness for your company and products. Take note, 60-80% of indexed pages on Google are now news sites and blogs.

And each posting you submit adds one more important Search Engine Optimized (SEO) link to your main website. As any search engine expert will tell you, having good incoming links to your website is the single best thing you can do to increase your search engine ranking so people can find you on the web. Each time you post on our wholesale news site, you create additional exposure for your product and one more long lasting link to your website. These optimized incoming links have a powerful cumulative effect over time, the more you have the better. And your posting remains on our wholesale news site for an unlimited time period

Our Wholesale News Site gives you full SEO control for creating custom keywords and phrases into your posting to maximize your search engine value. It even allows you to post a picture of your product. After you complete your news posting, you can then use social book-marking sites like digg.com, stumbleupon.com and Reddit.com to tag/recommend it, and so can your friends and employees. Afterwards, you can also come back and edit the original posting, or make comments to it anytime you want. And everything is simple to use. Click here to order your news post.

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$36.00 - Yearly listing in our Wholesale Product Index.
This basic but important service helps you two ways. One, it gives you a high ranking inbound link to your website that helps your search engine rankings. As we mention above, any web person will tell you, having high ranking inbound links to your web site are important to your overall web success. Two, you are listed under the product category of your choice in our wholesale product index so buyers can find you by the type of product(s) you wholesale. With over 100 different product categories, your listing is accurate and makes sure your product line is easy to find when someone is looking. At just $36.00 per year, (less than .10 cents a day) you simply can't afford not to be listed in our wholesale product index. That's not sales talk, that's expert advice.
More details and ordering found on this page: http://www.nmoa.org/Products/listyourcompany.htm

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$99.00 - Product Promotion Package.
With this package we incorporate a 4-tier approach to bring attention to your product, at the same time building in Search Engine Optimization for your main website. First, we create a custom webpage (with keyword rich links to your main site) that resides on our website promoting your product for a full three months. Second, we post a picture of your key product right at the top of our product home page. Third, we send out a Product Announcement in one of our e-newsletters that goes to over 10,000 marketers. Fourth, we highlight your product in our newsletter, Direct Marketing Digest. After three months, we continue promoting your product on our site for just $1.00 per day. Full details and ordering information can be found here: http://www.nmoa.org/Membership/wyg3.htm

Product Promotion Special: Instead of just three months, promote your product for a full year for just $365.00 and we will give you unlimited monthly news posting privileges. Anytime you have updated news about your product you can post it on the Wholesale News Site at no extra cost. If you only posted on a monthly basis, it would represent a $240.00 value. Call 612-788-1673 or email, Cindy@nmoa.org to arrange this full year service.
(Promoting your product for a full year through the NMOA is recommended to make sure you hit all possible sourcing and buying cycles.)

EXPORT OPPORTUNITIES: When you promote your products through the NMOA Product Promotion Program, you open up a world of export opportunities as well. We have marketers from over 100 countries that use our site and subscribe to our weekly newsletter. (Check our Monthly Country Statistics)

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Additional Marketing Services

$150.00 - Solo Product Announcement.
With this service we send out a stand alone email about your product to our subscriber list of over 10,000 marketers. There is no other information with this email to distract people from your message, it's just about you. Here is an example of a Solo Product Announcement. You need to supply the HTML document ready to send out. To have us create the document from your pictures and text, please add $50.00. Call 612-788-1673 or email, cindy@nmoa.org to arrange this service.

$1,499.00 - Multi Channel Master Promotion
With this full featured multi-channel product promotion you will get long term product exposure and powerful search engine juice. We incorporate a full line of Web 2.0 methods along with our standard channels of communication with our network. We combine all the marketing features above, but we then add a 60-90 second video demonstration of your product or line, and post it on YouTube.com Then we insert that video into a blog write up we do for you and on the web page we create for you on the NMOA site. Call 612-788-1673 or email, cindy@nmoa.org to arrange this service.

Co-op Product Rep Service
If you would like to have someone actively contacting catalogs on your behalf, and would like to cut the average sales rep commission from 15% to 7%, we have a special cooperative sales rep service. Not all products fit into this program and must be accepted by the program manager.
See details here: http://www.nmoa.org/salesrep/index.htm

Standard Rep Service
If you would like to have your product represented and pay a standard sales rep commission of 15%, please call John Schulte at 612-788-1673 or email: schulte@nmoa.org Not all products fit into this program and must be accepted by the program manager.

Sales and Marketing Department Set-up and Training
If you are a manufacturer that sells direct, or a wholesale supplier and needs to set up an in-house advertising and marketing department to generate sales leads and new accounts, including the implementation of a Web 2.0 and PR strategy, and need someone to run it? We can help you. This is the perfect program if you don't have the budget to hire a top-tier advertising/marketing director to have on staff, we lay out a full strategy for you and then we will train one of your competent employees to manage the ongoing efforts like a high-paid pro. And we include 6 months of ongoing phone consultation with the in-house person we trained. With this program you have the internationally recognized direct marketing expert John D. Schulte come into your company, on location, for one full week to get you set up and personal trained. Packages starting at $10,000 plus expenses. Contact John Schulte at 612-788-1673 for details.