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 The
new 2009 edition offers a concise overview of vital direct marketing
information, set in an easy-to-use format, from more than 30 leading
research sources. Whether you are looking for basic benchmark
information or hoping to find more detailed data, this report will arm
you with the facts you need. The Fact Book is your exclusive
source for essential direct marketing statistics, benchmarks,
projections, as well as breakdowns of production costs, revenues, and
expenditures.
Chapters include essential
direct marketing information, including:
- Catalog
- Consumer Demographics
- Database Management
- Direct Mail
- Direct Marketing Overview
- Email
- Financial Services
- Hispanic Market
- Interactive Media
- Nonprofit
- Power of Direct Marketing
- USPS Information
What's New?
Expanded coverage
includes:
- Brand new data on New Media
including mobile marketing, search engine marketing, social media
marketing, and Web 2.0
- More data on Hispanic Market. Learn
about the Hispanic buyer's level of receptiveness and how to market
to the Hispanic market
- New data sources such as eROI, New
American Dimensions, University of MA, and many more
View the Table of Contents in PDF format here.
Order online now!
We accept Visa, MasterCard, American
Express, and Discover credit cards as well as PayPal.
The cost is only $470.00
Order The DMA
2009 Statistical Fact
Book PDF!
Note: The DMA 2009 Statistical Fact Book is available in electronic
PDF format. You will receive an email message with a link to download the report
within 24 hours of ordering. Orders placed after 12:00pm CST will be
received the next business day.
You can order the
hard copy version of the Statistical Fact Book
delivered via FedEx ground for an additional $24.95.
Click here to order the Statistical Fact Book in hard copy.
EXTRA SPECIAL only
from the NMOA
Order any one of these items and you will
receive a one year's subscription to
Direct
Marketing Digest. Regular subscription price is $99.00
-- Yours Free!
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