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National Mail Order Association

Master Marketer Version
 
Christian Market Advertising Guide 

 

New for 2008!

If you have a product or service that will appeal to the HIGHLY RECEPTIVE Christian audience, then we’ve got the answer to your prayers!

Introducing the Master Marketer Version Christian Market Advertising Guide. This EXCLUSIVE, ONE-OF-A-KIND, 328-page, advertising directory brings you over 800 little known Christian print magazines, newspapers, and mailing lists to help you reach literally ANY segment of the Christian consumer and professional market you want to reach.

Why should you advertise your product or service in Christian magazines and periodicals? Because you get fantastic results! Just look at these three facts:

FACT ONE: Christian magazine readers are ACTIVE CONSUMERS, who as a group have tremendous buying power, and who make excellent mail order customers for a wide range of products and services. A 1998 study conducted by Christianity Today found that in a 12-month period, an amazing 77% of Christian publication readers PURCHASED A PRODUCT OR SERVICE THROUGH MAIL ORDER!

FACT TWO: Christian magazines reach over 100 million avid Christian readers throughout the United States everyday. These are Christians of all denominations, linked together by their passion and interest in their respective communities and churches. So what does this mean to you as an advertiser? It means you’re dealing with LOYAL readers who look to their Churches’ publications for advice and guidance on family and life issues, which guarantees that these publications will enjoy a long shelf life.

For instance, recent surveys run by the Simmons Market Research Bureau, found that Christian readers value their publications so highly that they come back an average on 2.3 times to re-read their issues, and spend an average of 46 minutes reading each issue. Most important, this intense involvement with their Churches and the Churches’ publications carries over to the advertisers who support these publications! In fact, a whopping 74% of Christian magazine and newspaper readers prefer to do business with Christian magazine and newspaper advertisers.

FACT THREE: You’ll maximize your advertising dollars by FOCUSING your advertising on a concentrated market. Focused advertising is by far the most effective way of advertising your product or service. Any marketing expert would tell you that every dollar you spend focusing on a targeted segment of the market, is worth at least 20 or 30 times what you would have spent on mass marketing. Clearly, with focused advertising you can squeeze every last cent out of your advertising dollar!

Are all products suitable for advertising in a Christian publication? No, of course not. Christian magazines and papers will not accept advertising for sex, gambling, alcoholic beverages, or tobacco products. Outside of this, however, the field is pretty wide open.

As consumers, Christians magazine readers are interested in books, music, computer software/hardware, electronics, personal growth, clothing, gifts, novelties, collectibles, stationery, financial services, insurance, pharmaceuticals, travel and vacation packages, phone services, seminars, parishes, retreats, professional services, household goods, school supplies, business opportunities, job opportunities, college planning, retirement planning, securities investments, educational products, personal and home security, health, nutrition, fitness, charitable contributions, fundraising ideas, and more.

So how can you begin tapping into this lucrative and steady market?

Our Master Marketer Version Christian Market Advertising Guide puts you in touch with over 450 print magazines and newspapers, and with nearly 400 Christian mailing lists that will allow you to market your products directly to every and any market segment you want to reach within the Christian community. This includes Christian business owners and professionals, Christian catalog shoppers and proven mail order buyers, clergy, church leaders and decision makers, Christian activists and wealthy donors, Christian parents with children, Christian youth workers, teachers and homeschoolers, and many, many more. You can even reach Christians by specific denomination or specific hobby or area of interest, such as outdoor enthusiasts, computer users, avid readers, and so forth.

Here is what this Christian Directory offers:

  • Complete demographic market overview and consumer market trend analysis with indicators on spending trends and buyer behavior. This gives great background information and a detailed explanation of which particular audience the magazine intends to reach. This also gives you the ability to uniquely focus on a specific category within the market segment. For example, some publications are tailored for mature Christians over 50, or for Christian teens, or for Christian businessmen or businesswomen, or for a specific region of the country, and so forth.
  • Description of the magazine’s profile information including: address with phone numbers, distribution frequency, circulation, display and classified rates, and closing deadlines.
  • There is a wide variation of circulation and pricing. You’ll find some publications with low circulation (2,000 to 3,000) and low advertising rates, which are excellent for testing, while others may have a readership of up to 2 million readers.
  • You’ll find national and regional listings, plus Canadians, and even a few international.
  • With many magazines, you’ll get tips and recommendations on the type of products and services that do well in that publication and that are best suited to advertise. This will help you sharpen your focus and match up with the best publications for your products.

In addition, the guide offers:

Nearly 400 Christian mailing list sources with complete data-card information, listing rates, list size, audience interest and characteristics, and mailing list owner contact information. Launch your direct mail campaign with the complete confidence that your message is going out to the people you really want to reach!

Here’s a look at the table of contents:

Chapter Title Page
CHRISTIAN MARKET OVERVIEW 5
  Christian Demographics 5
  Major Christian Denominations 6
  U.S. Christian Population by State /County 7
  Christian Population by Denomination 8
CHRISTIAN CONSUMER /SPENDING TREND 18
REGIONAL CHRISTIAN PUBLICATIONS 22
U.S. NATIONAL, CANADIAN, & WORLD PUBLICATIONS 39
CHRISTIAN NEWSPAPERS 90
  Catholic Advertising Network 95
  Catholic Press Newsletters 102
  Diocesan Newspapers by Stats 107
CHRISTIAN MAILING LISTS 125
  Christian Business /Professionals 126
  Christian Donors / Contributors 135
  Clergy / Leaders / Religious Institutions 167
  Christian General Consumers 191
  Christian Special Interest /Activists 311

The Master Marketer Version Christian Market Guide is, without a doubt, the most amazing source ever assembled, helping you to sell your products and services DIRECTLY to the Christian population.

And it’s all in one place, right at your fingertips! We’re offering our exclusive, downloadable, Master Marketer Version Christian Market Advertising Guide at the low introductory price of $99.00.

You can download your guide right now, and begin taking immediate advantage of the multitude of Christian advertising sources it puts at your disposal.

We accept Visa, MasterCard, American Express, and Discover credit cards as well as PayPal.

Click here to order the one-and-only Master Marketer Version Christian Market Advertising Guide!

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National Mail Order Association, LLC
2807 Polk St. NE Minneapolis MN 55418-2954 USA
Tel: 612-788-1673    Fax: 612-788-1147

Product Marketing/Development: 612-788-4197
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