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New for
2008!
If you have a product or service
that will appeal to the HIGHLY RECEPTIVE Christian audience,
then we’ve got the answer to your prayers!
Introducing the Master
Marketer Version Christian
Market Advertising Guide. This EXCLUSIVE, ONE-OF-A-KIND,
328-page,
advertising directory brings you over 800 little known
Christian print magazines, newspapers, and mailing lists to
help you reach literally ANY segment of the Christian consumer and
professional market you want to reach.
Why should you advertise your
product or service in Christian magazines and periodicals? Because
you get fantastic results! Just look at these three facts:
FACT ONE: Christian magazine
readers are ACTIVE CONSUMERS, who as a group have tremendous
buying power, and who make excellent mail order customers for a
wide range of products and services. A 1998 study conducted by
Christianity Today found that in a 12-month period, an amazing
77% of Christian publication readers PURCHASED A PRODUCT OR
SERVICE THROUGH MAIL ORDER!
FACT TWO: Christian
magazines reach over 100 million avid Christian readers
throughout the United States everyday. These are Christians of all
denominations, linked together by their passion and interest in
their respective communities and churches. So what does this mean
to you as an advertiser? It means you’re dealing with LOYAL
readers who look to their Churches’ publications for advice
and guidance on family and life issues, which guarantees that
these publications will enjoy a long shelf life.
For instance, recent surveys run by
the Simmons Market Research Bureau, found that Christian readers
value their publications so highly that they come back an average
on 2.3 times to re-read their issues, and spend an average
of 46 minutes reading each issue. Most important, this
intense involvement with their Churches and the Churches’
publications carries over to the advertisers who support these
publications! In fact, a whopping 74% of Christian magazine
and newspaper readers prefer to do business with
Christian magazine and newspaper advertisers.
FACT THREE: You’ll maximize
your advertising dollars by FOCUSING your advertising on a
concentrated market. Focused advertising is by far the most
effective way of advertising your product or service. Any
marketing expert would tell you that every dollar you spend
focusing on a targeted segment of the market, is worth at least 20
or 30 times what you would have spent on mass marketing. Clearly,
with focused advertising you can squeeze every last cent out of
your advertising dollar!
Are all products suitable for
advertising in a Christian publication? No, of course not.
Christian magazines and papers will not accept advertising for
sex, gambling, alcoholic beverages, or tobacco products. Outside
of this, however, the field is pretty wide open.
As consumers, Christians magazine
readers are interested in books, music, computer
software/hardware, electronics, personal growth, clothing, gifts,
novelties, collectibles, stationery, financial services,
insurance, pharmaceuticals, travel and vacation packages, phone
services, seminars, parishes, retreats, professional services,
household goods, school supplies, business opportunities, job
opportunities, college planning, retirement planning, securities
investments, educational products, personal and home security,
health, nutrition, fitness, charitable contributions, fundraising
ideas, and more.
So how can you begin tapping
into this lucrative and steady market?
Our Master Marketer Version
Christian Market Advertising Guide puts you in touch with
over 450 print magazines and newspapers, and with nearly
400 Christian mailing lists that will allow you to market your
products directly to every and any market segment you want
to reach within the Christian community. This includes Christian
business owners and professionals, Christian catalog shoppers and
proven mail order buyers, clergy, church leaders and decision
makers, Christian activists and wealthy donors, Christian parents
with children, Christian youth workers, teachers and
homeschoolers, and many, many more. You can even reach Christians
by specific denomination or specific hobby or area of interest,
such as outdoor enthusiasts, computer users, avid readers, and so
forth.
Here is what this Christian
Directory offers:
- Complete demographic market overview
and consumer market trend analysis with indicators on spending
trends and buyer behavior. This gives great background information
and a detailed explanation of which particular audience the magazine
intends to reach. This also gives you the ability to uniquely focus
on a specific category within the market segment. For example, some
publications are tailored for mature Christians over 50, or for
Christian teens, or for Christian businessmen or businesswomen, or
for a specific region of the country, and so forth.
- Description of the magazine’s
profile information including: address with phone numbers,
distribution frequency, circulation, display and classified rates,
and closing deadlines.
- There is a wide variation of
circulation and pricing. You’ll find some publications with low
circulation (2,000 to 3,000) and low advertising rates, which are
excellent for testing, while others may have a readership of up to 2
million readers.
- You’ll find national and regional
listings, plus Canadians, and even a few international.
- With many magazines, you’ll get tips
and recommendations on the type of products and services that do
well in that publication and that are best suited to advertise. This
will help you sharpen your focus and match up with the best
publications for your products.
In addition, the guide offers:
Nearly 400 Christian mailing
list sources with complete data-card information, listing
rates, list size, audience interest and characteristics, and
mailing list owner contact information. Launch your direct mail
campaign with the complete confidence that your message is going
out to the people you really want to reach!
Here’s a look at the table of
contents:
|
Chapter Title |
Page |
| CHRISTIAN
MARKET OVERVIEW |
5 |
|
Christian Demographics |
5 |
|
Major Christian Denominations |
6 |
|
U.S. Christian Population by State /County |
7 |
|
Christian Population by Denomination |
8 |
| CHRISTIAN
CONSUMER /SPENDING TREND |
18 |
| REGIONAL
CHRISTIAN PUBLICATIONS |
22 |
| U.S.
NATIONAL, CANADIAN, & WORLD PUBLICATIONS |
39 |
| CHRISTIAN
NEWSPAPERS |
90 |
|
Catholic Advertising Network |
95 |
|
Catholic Press Newsletters |
102 |
|
Diocesan Newspapers by Stats |
107 |
| CHRISTIAN
MAILING LISTS |
125 |
|
Christian Business /Professionals |
126 |
|
Christian Donors / Contributors |
135 |
|
Clergy / Leaders / Religious Institutions |
167 |
|
Christian General Consumers |
191 |
|
Christian Special Interest /Activists |
311 |
The Master Marketer Version
Christian Market Guide is, without a doubt, the most amazing
source ever assembled, helping you to sell your products and
services DIRECTLY to the Christian population.
And it’s all in one place, right at
your fingertips! We’re offering our exclusive, downloadable,
Master Marketer Version Christian Market Advertising Guide
at the low introductory price of $99.00.
You can download your guide right
now, and begin taking immediate advantage of the multitude of
Christian advertising sources it puts at your disposal.
We accept Visa, MasterCard, American Express, and Discover credit
cards as well as PayPal.
Click here to order the one-and-only
Master Marketer Version Christian Market Advertising Guide!
On-line Catalog
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