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TOP U.S. SEARCH PROVIDERS FOR JUNE 2007

 

+-------------------------+-----------+--------+----------+

| Provider                |  Searches |    YOY | Share of |

|                         |     (000) | Growth | Searches |

+-------------------------+-----------+--------+----------+

| Google Search           | 3,906,877 |  46.3% |    52.7% |

| Yahoo! Search           | 1,496,137 |  20.3% |    20.2% |

| MSN/Windows Live Search |   985,706 |  77.4% |    13.3% |

| AOL Search              |   404,036 |   8.8% |     5.5% |

| Ask.com Search          |   152,268 |  21.2% |     2.1% |

| My Web Search Search    |    76,827 |    N/A |     1.0% |

| My Way Search           |    35,643 | -70.0% |     0.5% |

| BellSouth Search        |    30,868 |    N/A |     0.4% |

| Comcast Search          |    30,467 |    N/A |     0.4% |

| Dogpile.com Search      |    30,452 |  22.4% |     0.4% |

+-------------------------+-----------+--------+----------+

Source: Nielsen//NetRatings MegaView Search, July 2007

 

GOOGLE

 

- Web traffic to the Google parent company grew 20 percent year over year, from

a three-month average monthly unique audience of 95.9 million in Q2 2006 to 115.2

million in Q2 2007.

 

- In online advertising, the number of sponsored link impressions on the Google

platform increased 148 percent year-over-year in Q2 2007, from 110.2 billion

to 272.7 billion, according to AdRelevance.

 

- The sponsored search click-through rate for Google Search was 5.9 percent in

April 2007, according to MegaView Custom Analysis.

 

Google's Web Brands ranked by Year-Over-Year Growth (3 Month Average Monthly

Unique Audience, U.S., Home and Work)

+----------------+-----------+----------+---------------------+

| Google Brands  |   Q2 2006 |  Q2 2007 |       Q2-Q2 Percent |

|                |  UA (000) | UA (000) |              Growth |

+----------------+-----------+----------+---------------------+

| Picasa         |       931 |    3,429 |                268% |

| YouTube        |    17,400 |   48,655 |                180% |

| Blogger        |    19,793 |   27,317 |                 38% |

| Google         |    94,083 |  109,830 |                 17% |

+----------------+-----------+----------+---------------------+

Source: Nielsen//NetRatings, July 2007

*YouTube's traffic first rolled into Google parent company's in December 2006.

 

Top 5 Sites ranked by Google Sponsored Link Impressions for Q2 2007 (U.S.)

+--------------+-------------------+-------------------+----------+

| Site         | Q2 2006 Sponsored | Q2 2007 Sponsored |  Percent |

|              |  Link Impressions |  Link Impressions |   Growth |

|              |             (000) |             (000) |          |

+--------------+-------------------+-------------------+----------+

| MySpace      |         3,304,457 |       142,132,876 |    4201% |

| Google       |        44,818,253 |        34,830,016 |     -22% |

| AOL.com      |         8,327,507 |        10,903,509 |      31% |

| MapQuest.com |         3,367,935 |         9,751,184 |     190% |

| NeoPets      |               N/A |         5,799,114 |      N/A |

+--------------+-------------------+-------------------+----------+

Source: Nielsen//NetRatings AdRelevance, July 2007

 

MICROSOFT

 

- Web traffic to the Microsoft parent company increased three percent year over

year, from a three-month average monthly unique audience of 113.9 million unique

visitors in Q2 2006 to 117.8 million unique visitors in Q2 2007. Total minutes

also increased three percent year over year, from 41.7 billion in Q2 2006 to

42.8 billion in Q2 2007.

 

- Estimated revenue from image-based ads on Fox Sports on MSN increased 82 percent

from Q2 2006 to Q2 2007, according to AdRelevance. MSNBC's estimated advertising

revenue grew 75 percent year over year.

 

- The sponsored search click-through rate for MSN Search was 2.0 percent in April

2007, according to MegaView Custom Analysis.

 

Microsoft's Top 5 Fastest Growing Channels (3 Month Average Monthly Unique Audience,

U.S., Home and Work)

+------------------------+----------+----------+-----------------+

| Channel                |  Q2 2006 |  Q2 2007 |   Q2-Q2 Percent |

|                        | UA (000) | UA (000) |          Growth |

+------------------------+----------+----------+-----------------+

| MSN Tech & Gadgets     |    1,404 |    2,891 |            106% |

| MSN TV                 |    5,772 |    9,097 |             58% |

| XBOX                   |    1,061 |    1,603 |             51% |

| Microsoft Game Studios |      536 |      780 |             45% |

| MSN Entertainment      |    1,532 |    2,138 |             40% |

+------------------------+----------+----------+-----------------+

Source: Nielsen//NetRatings, July 2007

 

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