Direct Marketing, Mail Order, and E-commerce News from the National Mail Order Association
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Magnetic Attractions Announces New Postcards with Dry Peel Magnets Durham, N.C. -- Magnetic Attractions now offers postcards with an attached magnet for clean, cost-effective direct mail promotions. These response-generating mailers feature a four-color printed magnet adhered to card stock with dry peel technology. "Postcards with dry peel magnets provide a secure, worry-free mailer delivered to the recipient as the sender intended. The message is clearly and colorfully displayed on the printed postcard and reinforced on the reverse side with the attached magnetic promotion," says John Dowling, general manager of Magnetic Attractions. "You simply and cleanly peel off the magnet from the card stock. There is no damage to the postcard and no sticky residue. And long after the postcard has been filed away, the magnet remains to keep your message top-of-mind." Standard postcards with dry peel magnets are offered in 6x4-inch and 5x8-inch sizes with either 2x3.5-inch or 2.75x2.75-inch magnets. The card stock is printed in four colors on one side and one spot color on the other. The magnets are printed as four-color process. Additional colors, sizes, shapes and are available upon request and are direct mailing services. The Business Marketing Association's most recent study found that business-to-business marketing spend $10.9 billion for promotion and market support and $9.4 billion for direct mail. "Postcards with dry peel magnets combine two promotions in one," emphasizes Dowling. For 16 years, Magnetic Attractions has partnered with printers to deliver customized, cost-effective, creative magnetic promotions with a message that sticks. To learn more about the company and its products, please visit http://www.MagneticAttractions.com or call 800-421-3251. |
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